Grow Your Restaurant Traffic and Online Orders
We are a restaurant marketing agency specializing in driving revenue through data-driven media, creative, loyalty, and CRM.
TRUSTED BY
WHY US
Track record of delivering measurable growth: from $40M+ in revenue generated for restaurant and QSR brands
Proven QSR and multi-location restaurant specialists: 9,700+ locations supported across the country
Restaurant advertising campaigns that outperform benchmarks: from $1.3M+ in managed spend to deliver PPC and paid media ROI
Deep industry knowledge from QSR to fine dining: up to 5% same-store sales growth for restaurant clients
WHAT WE DO
High-Conversion Media
We don’t just create ads; we build data-driven media programs that never stop improving. Our team overlays customer insights with advanced data modeling to pinpoint the audiences and channels that matter most, designing paid media, PPC, and SEO strategies across channels. Every restaurant digital marketing campaign we create is rigorously tested and refined to maximize ROI and guest traffic.
High-Conversion Creative
Our creative team blends storytelling with customer data to create personalized content at scale and deliver restaurant advertising that converts. From brand strategy and copy development to mouthwatering food photography, motion graphics, and scroll-stopping social content, we help restaurants win visibility, and drive measurable results.
Loyalty & Rewards
We help restaurants turn first-time guests into loyal regulars. As a restaurant digital marketing agency, we design loyalty programs powered by data engineering, advanced analytics, and customer insights. From program CX to custom-built data platforms, we give restaurants the tools to understand what keeps guests coming back and maximize customer lifetime value.
Customer Relationship Management (CRM)
We blend decades of hands-on data architecture and analytics experience with restaurant expertise. Our team builds the data foundation and segmentation, then activates it through personalized email/SMS campaigns, journey mapping, and predictive analytics. With real-time reporting dashboards, you’ll know exactly what drives frequency, loyalty, and revenue, and how to reach the right guest with the right message, at the right time.
RESULTS
Guest retention and frequency were declining across the 100 restaurants.
Tandem designed and managed a loyalty program to capture guest email opt-ins, driving retention and frequency through strategic one-to-one communications.
Lapsed customer rate improved 3X and guest check increased 45%, resulting in millions of new revenue dollars across the system.
Ruby Tuesday was experiencing declining customer traffic across its 215 locations.
Tandem took over paid media and creative, integrating all data sources into a single view of the customer. We scored customers by loyalty and preferences, created lookalike targeting models, segmented all stores for media investment, and ran creative testing.
This data-driven approach increased sales +3.6 pts and grew traffic +2.8 pts, significantly outperforming every competitor.
The brand’s digital marketing performance was declining in both ROAS and traffic.
Tandem restructured their paid media program to integrate sales data with platform metrics, focusing on measurable sales growth.
Platform ROAS improved by 60%. Test markets saw an 8% lift in sales and 3% increase in traffic, despite a decrease in media spend.
Costa Vida was about to launch a new loyalty program and realized they quickly needed all of their data sources (POS, OLO, web, media, CRM, social, loyalty) integrated into a single view of the customer.
Tandem quickly built a unified customer data platform and applied strategic analytics to the data (RFM, etc.) to power one-to-one customer marketing.
Customer retention, frequency, and average check are on the rise as a result.
Tandem is adaptable, smart, and truly client-oriented. I work so closely with them on a daily basis that they feel like an extension of my own team. They approach every challenge with positivity and forward-thinking solutions, always bringing a “how can we make this better?” mindset. What sets them apart is the pride they take in their work and their genuine investment in our success. It’s clear they care deeply about our business and always have our best interests at heart. Honestly, there’s not much more you can ask for in a partnership between an agency and a client.
